EXECUTIVE SUMMARY

Award-winning Creative Director with 20+ years of experience shaping brand identities, leading cross-functional teams, and delivering high-impact campaigns for associations, nonprofits, and global organizations. Proven expertise in brand transformation, digital strategy, and creative operations that drive engagement, elevate market presence, and align storytelling with business goals. Recognized for mentoring creative talent, streamlining processes, and building design systems that scale.

PROFESSIONAL EXPERIENCE

CREATIVE DIRECTOR

American Institute of Aeronautics and Astronautics
Sept. 2017 – Present | Reston, VA / Remote

  • Directed full rebrand initiative, revitalizing the organization’s visual identity and strengthening its presence in a competitive industry.

  • Led cross-disciplinary teams of designers, developers, photographers, writers, and contractors to deliver cohesive creative solutions across print, digital, events, and social media.

  • Partnered with contractors on website redesign, ensuring optimal UX, accessibility, and brand alignment.

  • Collaborated with marketing to launch merchandise design and several e-commerce stores, generating new engagement opportunities and cultivating enthusiasm for the aerospace industry.

  • Streamlined creative operations and workflows, reducing production costs while accelerating project delivery cycles and setting scalable design systems.

  • Oversaw creative execution of marketing campaigns, publications, and digital communications that improved audience engagement and brand consistency.

SENIOR GRAPHIC DESIGNER

America’s Credit Unions (formerly, National Association of Federally-Insured Credit Unions)
Nov. 2010 – Sept. 2017 | Arlington, VA

  • Designed and executed integrated campaigns across web, print, video, and events, strengthening member engagement and industry visibility.

  • Supervised designers and vendors, fostering team growth and ensuring brand alignment.

  • Directed video production and event design strategy, from concept through completion.

  • Optimized printing and fulfillment processes, cutting costs and improving timelines.

  • Developed and maintained brand guidelines, ensuring consistency across all organizational touchpoints.

GRAPHIC DESIGNER

Plus Creative Group (formerly, Media Plus Design)
Feb. 2006 – Nov. 2010 | Great Falls, VA

  • Designed publications, annual reports, websites, and marketing collateral for diverse clients in a fast-paced agency environment.

  • Managed vendor negotiations and project budgets to deliver on time and on brand.

JUNIOR GRAPHIC DESIGNER

National Contract Management Association
Aug. 2004 – Feb. 2006 | McLean, VA

  • Designed monthly magazine, annual journals, books, marketing materials for conferences including programs, ads, postcards, self-mailers, and digital assets

  • Managed print production of all design projects

INTERN

Marriott International
Sept. 2003 – July 2004 | Marriott International Bethesda, MD

  • Supported Marriott’s web team by formatting pages, creating photo galleries, developing customer forms, and managing image editing, toning, and uploads for individual property websites.

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CORE COMPETENCIES

  • Creative Leadership & Team Management
  • Brand Identity & Repositioning
  • UX/UI & Digital Strategy
  • Content & Social Media Direction
  • Video & Photography Oversight
  • Process Optimization & Workflow Systems
  • Stakeholder & Vendor Relations

AWARDS

2016 GDUSA American Inhouse Design Award:
Annual Membership Brochure & Annual Preview Brochure

2016 Advertising Excellence Award from Credit Union Times:
The highest overall readership of ad

2015 GDUSA American Inhouse Design Award:
Annual Preview Brochure

2014 GDUSA American Inhouse Design Award:
Annual Membership Brochure

2013 GDUSA American Inhouse Design Award:
Annual Preview Brochure

2012 GSUSA American Inhouse Design Award:
Annual Report, Annual Membership
Brochure & Annual Preview Brochure

2011 GSUSA American Inhouse Design Award:
Annual Membership Brochure

EDUCATION

George Washington University (formerly Corcoran College of Art + Design)
BFA in graphic design (Honors)
Washington, DC